Microsoft Advertising Management Built for Measurable Growth
We plan, build and optimize Microsoft Advertising campaigns, and make sure the tracking behind them tells you the truth.
- Search campaigns
- Performance Max
- Microsoft Shopping
- Audiences and remarketing
- Conversion tracking and UET
- Reporting and optimization
Why Microsoft Advertising Deserves Its Own Strategy
Microsoft Advertising lets you reach people searching on Bing and across Microsoft’s network of properties and partners. Audiences, tools and bidding options differ from other platforms, so an account copied across without adjustment rarely reaches its potential.
Importing campaigns is a fast way to start. It is a starting point, not a strategy.
Its own audiences
Intent and audience options that deserve their own targeting and messaging.
Its own tools
UET, Microsoft Clarity and Merchant Center each play a role in a healthy account.
Its own measurement
Conversion data has to be set up and verified in Microsoft Advertising itself.
Campaign Types We Manage
We choose the mix that fits your goals, budget and data, rather than switching everything on at once.
Search
Text ads that appear when people search for what you offer.
Performance Max
Goal-based campaigns that run across Microsoft’s inventory from one set of assets.
Shopping
Product ads for ecommerce, powered by your product feed.
Audience
Reach people based on interests, intent and past site behavior.
Display
Visual ads that build awareness and support remarketing.
Video
Video placements that extend reach beyond search, where they fit your goals.
How We Manage Your Account
Audit
Review the account, data and tracking to see what is working and what is not.
Strategy
Define goals, audiences, structure and measurement before anything is built.
Build
Set up or restructure campaigns, assets, feeds and tracking.
Launch
Go live with clean tracking, clear naming and agreed budgets.
Optimize
Test and refine bids, queries, creative and landing pages using real data.
Scale
Expand what performs, with reporting you can follow.
Microsoft Ads Questions
Straight answers about working with us on Microsoft Advertising.
What is Microsoft Advertising?
Microsoft Advertising is Microsoft’s pay-per-click advertising platform. It lets businesses show ads on Bing search results and across Microsoft’s advertising network while people are actively searching.
Do you manage existing Microsoft Ads campaigns?
Yes. We start with an audit of the account, its structure and its tracking, then improve what is already running before recommending bigger changes.
Is Microsoft Ads the same as Bing Ads?
Yes. Bing Ads was renamed Microsoft Advertising. Many people still use the older name, which is why we keep it in our brand.
How does the onboarding process work?
We begin with a free audit and a call. Then we agree scope, get access to your accounts, validate tracking and plan the first priorities. Access is granted through your own accounts, so you keep ownership.
Ready to Turn More Searches Into Customers?
Get a clearer view of your Microsoft Advertising campaigns, tracking and growth opportunities.